A web designer is a professional who creates the visual elements of a website, including the layout, colour scheme, typography, and graphics. They play a critical role in making a site aesthetically appealing and easy to use for visitors. To achieve this, web designers use design software such as Adobe Photoshop and Sketch to create mockups of website designs and collaborate...

A marketing consultant serves as an advisor to companies on how to effectively reach and connect with their target market, ultimately converting prospects into paying customers. These professionals possess expertise in various marketing strategies and work with organisations ranging from startups to Fortune 500 companies. Their role involves assessing a business’s current...

An internet marketing service involves using various online tools and platforms to promote a brand, product, or service, ultimately aiming to attract and engage potential customers. This form of marketing encompasses a wide range of techniques, including social media marketing, search engine optimization (SEO), email marketing, and content marketing, among others. Businesses of all...

A marketing agency is a service provider that assists businesses in using marketing strategies to reach, nurture, and convert users into customers. These agencies vary in size, specialisation, and the services they offer. Their primary objective is to help businesses increase their visibility, generate leads, and ultimately boost sales by utilising various marketing channels, such...